woman sipping tea beside sleep aid, digestive and pain relief bottles

ADVERTISEMENT · PAID CONTENT BY FLEWD

What if the five things you're managing separately all trace back to the same thing you're low on?

why the tension, the restless nights, the racing mind, the knotted gut
and the wired-but-tired feeling might not be five separate problems

woman sipping tea beside sleep aid, digestive and pain relief bottles

What if the five things you're managing separately
all trace back to the same thing you're low on?

why the tension, the restless nights, the racing mind, the knotted gut and the wired-but-tired feeling might not be five separate problems

ADVERTISEMENT · PAID CONTENT BY FLEWD

woman sipping tea beside sleep aid, digestive and pain relief bottles

What if the five things you're managing separately
all trace back to the same thing you're low on?

ADVERTISEMENT · PAID CONTENT BY FLEWD

why the tension, the restless nights, the racing mind, the knotted gut and the wired-but-tired feeling might not be five separate problems

Americans spend more than $200 billion a year treating sleep, digestion, pain, mood and energy as separate purchases.

We buy something for the sleep. Something else for the gut. Something for the headaches. The weighted blanket. An app for the racing thoughts. Five different things for what feels like one problem. And when none of it works, we doom scroll at 2 AM looking for something (anything!) that might help us feel normal again.

None of these products know about each other. None of them talk to each other. And none of them are asking the question: why is one person buying all of them at the same time?

Source: Nutrition Business Journal, 2024 ($69.3B U.S. dietary supplements); Research and Markets, 2024 ($30B U.S. sleep aids — Rx, OTC, devices); Whitney Economics, 2024 ($30.2B U.S. legal cannabis); Mordor Intelligence, 2025 ($76.3B U.S. behavioral health services); Consumer Healthcare Products Association ($8–9B U.S. OTC analgesics); CDC/NCHS Data Brief 561, NHANES 2021–2023 (38.7% of adults)

39

69

bn

$

take two or more dietary
supplements

% OF US ADULTS

on dietary supplements
in 2024

ANNUAL SPEND

Americans spend more than $200 billion a year treating sleep, digestion, pain, mood and energy as separate purchases.

None of these products know about each other. None of them talk to each other. And none of them are asking the question: why is one person buying all of them at the same time?

Source: Nutrition Business Journal, 2024 ($69.3B U.S. dietary supplements); Research and Markets, 2024 ($30B U.S. sleep aids — Rx, OTC, devices); Whitney Economics, 2024 ($30.2B U.S. legal cannabis); Mordor Intelligence, 2025 ($76.3B U.S. behavioral health services); Consumer Healthcare Products Association ($8–9B U.S. OTC analgesics); CDC/NCHS Data Brief 561, NHANES 2021–2023 (38.7% of adults)

We buy something for the sleep. Something else for the gut. Something for the headaches. The weighted blanket. An app for the racing thoughts. Five different things for what feels like one problem. And when none of it works, we doom scroll at 2 AM looking for something (anything!) that might help us feel normal again.

39

take two or more dietary
supplements

% OF US ADULTS

69

bn

$

on dietary supplements
in 2024

ANNUAL SPEND

39

take two or more dietary
supplements

% OF US ADULTS

69

bn

$

on dietary supplements
in 2024

ANNUAL SPEND

Americans spend more than $200 billion a year treating sleep, digestion, pain, mood and energy as separate purchases.

None of these products know about each other. None of them talk to each other. And none of them are asking the question: why is one person buying all of them at the same time?

Source: Nutrition Business Journal, 2024 ($69.3B U.S. dietary supplements); Research and Markets, 2024 ($30B U.S. sleep aids — Rx, OTC, devices); Whitney Economics, 2024 ($30.2B U.S. legal cannabis); Mordor Intelligence, 2025 ($76.3B U.S. behavioral health services); Consumer Healthcare Products Association ($8–9B U.S. OTC analgesics); CDC/NCHS Data Brief 561, NHANES 2021–2023 (38.7% of adults)

We buy something for the sleep. Something else for the gut. Something for the headaches. The weighted blanket. An app for the racing thoughts. Five different things for what feels like one problem. And when none of it works, we doom scroll at 2 AM looking for something (anything!) that might help us feel normal again.

JAW
CLENCHING

STOMACH
KNOTTING

RESTLESS
NIGHTS

HANDS
SCROLLING

MIND
RACING

SHOULDER
TENSION

our body has been trying to tell us something

A jaw problem. A stomach problem. A sleep problem. A phone problem. The overstimulated feeling that doesn't shut off even when we finally lie down at night. We’ve been treating these as separate things.

They’re not separate things. Our body has been keeping track. Every stressor we pushed through, every night we lost, every moment we said 'I'm fine,’ it shows up in these patterns. And our body has been trying to show us.

They’re what a stretch of hard weeks looks like from the outside — and hard weeks are exactly when meals, sleep and downtime slip.

Source: Pickering et al., "Magnesium Status and Stress," Nutrients, 2020

JAW
CLENCHING

STOMACH
KNOTTING

RESTLESS
NIGHTS

HANDS
SCROLLING

MIND
RACING

SHOULDER
TENSION

our body has been trying to tell us something

A jaw problem. A stomach problem. A sleep problem. A phone problem. The overstimulated feeling that doesn't shut off even when we finally lie down at night. We’ve been treating these as separate things.

They’re not separate things. Our body has been keeping track. Every stressor we pushed through, every night we lost, every moment we said 'I'm fine,’ it shows up in these patterns. And our body has been trying to show us.

They’re what a stretch of hard weeks looks like from the outside — and hard weeks are exactly when meals, sleep and downtime slip.

Source: Pickering et al., "Magnesium Status and Stress," Nutrients, 2020

JAW
CLENCHING

MIND
RACING

HANDS
SCROLLING

SHOULDER
TENSION

STOMACH
KNOTTING

RESTLESS
NIGHTS

our body has been trying to tell us something

A jaw problem. A stomach problem. A sleep problem. A phone problem. The overstimulated feeling that doesn't shut off even when we finally lie down at night. We’ve been treating these as separate things.

They’re what a stretch of hard weeks looks like from the outside — and hard weeks are exactly when meals, sleep and downtime slip.

Source: Pickering et al., "Magnesium Status and Stress," Nutrients, 2020

They’re not separate things. Our body has been keeping track. Every stressor we pushed through, every night we lost, every moment we said 'I'm fine,’ it shows up in these patterns. And our body has been trying to show us.

stress rarely shows up in just one place

Magnesium plays a role in muscle function, digestion and sleep — over 300 processes depend on it, and most of us don’t get enough from food alone.

The sleeplessness, the tension, the gut issues, the constant edge — we treat them as separate problems. They might just be the same one, wearing different masks.

It's a stress loop. And nearly half of Americans aren't getting enough magnesium from food.

MINERAL
DEPLETION

NERVOUS
SYSTEM

MORE
STRESS

STRESS
STARTS

SYMPTOMS
APPEAR

Magnesium
Depletion
Loop

Source: Pickering et al., Nutrients, 2020

48

%

73

%

American Psychological Association Survey 2024

STRESS IMPACTS LIFE

NHANES 2013–2016 (USDA/ARS)

DON'T GET ENOUGH MAGNESIUM

Source: NIH ODS Magnesium Fact Sheet; NHANES 2013–2016 (USDA/ARS); Pickering et al., Nutrients, 2020

stress rarely shows up in just one place

Magnesium plays a role in muscle function, digestion and sleep — over 300 processes depend on it, and most of us don’t get enough from food alone.

It's a stress loop. And nearly half of Americans aren't getting enough magnesium from food.

The sleeplessness, the tension, the gut issues, the constant edge — we treat them as separate problems. They might just be the same one, wearing different masks.

Source: Pickering et al., "Magnesium Status and Stress," Nutrients, 2020

MINERAL
DEPLETION

NERVOUS
SYSTEM

MORE
STRESS

STRESS
STARTS

SYMPTOMS
APPEAR

Magnesium
Depletion
Loop

American Psychological
Association Survey 2024

STRESS IMPACTS LIFE

48

%

73

%

NHANES 2013–2016
(USDA/ARS)

DON'T GET ENOUGH MAGNESIUM

stress rarely shows up in just one place

Magnesium plays a role in muscle function, digestion and sleep — over 300 processes depend on it, and most of us don’t get enough from food alone.

The sleeplessness, the tension, the gut issues, the constant edge — we treat them as separate problems. They might just be the same one, wearing different masks.

Source: Pickering et al., "Magnesium Status and Stress," Nutrients, 2020

It's a stress loop. And nearly half of Americans aren't getting enough magnesium from food.

MINERAL
DEPLETION

NERVOUS
SYSTEM

MORE
STRESS

STRESS
STARTS

SYMPTOMS
APPEAR

Magnesium
Depletion
Loop

Source: Pickering et al., Nutrients, 2020

Stress burns through magnesium. Low magnesium keeps the body in stress. The loop feeds itself.

American Psychological
Association Survey 2024

STRESS IMPACTS LIFE

48

%

73

%

NHANES 2013–2016
(USDA/ARS)

DON'T GET ENOUGH MAGNESIUM

the supplement industry’s answer is to swallow it

Now that “magnesium for anxiety” is one of the most-searched health terms in the country, thousands of brands have launched products. Powders, capsules, gummies, drinks. All oral. All through the gut.

Source: Bioavailability data — Firoz & Graber, 2001; Walker et al., 2003; NIH Office of Dietary Supplements.

Source: Spate 2024 Supplement Trends Report (Google Trends data)

The problem: our gut absorbs only a fraction. The most common form? Under 10%. Even premium supplements top out around a third. The rest passes through unused.

What if the reason we’re stuck in the cycle isn’t the mineral, but the format?

15 minutes.
First soak.

a daily habit
to keep up.

Once a week.
When you feel like it.

Every morning. Another
thing to stress about.

3 kinds of Magnesium, nootropics, aminos, omegas, vitamins, and minerals.

Usually
magnesium only

THE
COMMITMENT

THE
ROUTINE

WHAT’S
INSIDE

MAGNESIUM SOAKS

ORAL SUPPLEMENT

the supplement industry’s answer is to swallow it

Now that “magnesium for anxiety” is one of the most-searched health terms in the country, thousands of brands have launched products. Powders, capsules, gummies, drinks. All oral. All through the gut.

What if the reason we’re stuck in the cycle isn’t the mineral, but the format?

The problem: our gut absorbs only a fraction. The most common form? Under 10%. Even premium supplements top out around a third. The rest passes through unused.

Source: Bioavailability data — Firoz & Graber, 2001; Walker et al., 2003; NIH Office of Dietary Supplements

Source: Spate 2024 Supplement Trends Report (Google Trends data)

15 minutes.
First soak.

a daily habit
to keep up.

Once a week.
When you feel like it.

Every morning. Another
thing to stress about.

3 kinds of Magnesium, nootropics, aminos, omegas, vitamins, and minerals.

Usually
magnesium only

THE
COMMITMENT

THE
ROUTINE

WHAT’S
INSIDE

MAGNESIUM SOAKS

ORAL SUPPLEMENT

the supplement industry’s answer is to swallow it

Now that “magnesium for anxiety” is one of the most-searched health terms in the country, thousands of brands have launched products. Powders, capsules, gummies, drinks. All oral. All through the gut.

Source: Spate 2024 Supplement Trends Report (Google Trends data)

The problem: our gut absorbs only a fraction. The most common form? Under 10%. Even premium supplements top out around a third. The rest passes through unused.

Source: Bioavailability data — Firoz & Graber, 2001; Walker et al., 2003; NIH Office of Dietary Supplements

What if the reason we’re stuck in the cycle isn’t the mineral, but the format?

15 minutes.
First soak.

a daily habit
to keep up.

Once a week.
When you
feel like it.

Every morning. Another thing
to stress about.

3 Magnesium
forms, nootropics, aminos, omegas, vitamins, and
minerals.

Usually
magnesium only

THE
COMMITMENT

THE
ROUTINE

WHAT’S
INSIDE

MAGNESIUM
SOAK

ORAL
SUPPLEMENT

one company decided to ask a different question and take a new approach

Instead of "how do we make another magnesium supplement," a company started asking something else entirely. “What if the answer wasn’t another thing to swallow? Could we make something better?

It's not a supplement. It's not a meditation app. It's not another thing to remember to take every morning. It's 15 minutes, once a week.

The result of these years of research & development? 15-minute formulas built with three forms of magnesium, designed to leverage warm water therapy and its documented benefits. One soak instead of five things to keep track of.

Their answer isn't a capsule or a powder. It's a bath soak, but not the bag of Epsom salts or jar of lavender salts you're picturing. Flewd's formulations use active levels of 3 forms of magnesium alongside nootropics, amino acids, omegas, minerals and essential vitamins, dissolved into a warm bath. Warm water immersion is one of the oldest, best-documented ways to unwind — ours just takes 15 minutes.

one company decided to ask a different question and take a new approach

Instead of "how do we make another magnesium supplement," a company started asking something else entirely. “What if the answer wasn’t another thing to swallow? Could we make something better?

The result of these years of research & development? 15-minute formulas built with three forms of magnesium, designed to leverage warm water therapy and its documented benefits. One soak instead of five things to keep track of.

It's not a supplement. It's not a meditation app. It's not another thing to remember to take every morning. It's just 15 minutes, once a week.

Their answer isn't a capsule or a powder. It's a bath soak, but not the bag of Epsom salts or jar of lavender salts you're picturing. Flewd's formulations use active levels of 3 forms of magnesium alongside nootropics, amino acids, omegas, minerals and essential vitamins, dissolved into a warm bath. Warm water immersion is one of the oldest, best-documented ways to unwind — ours just takes 15 minutes.

one company decided to ask a different question and take a new approach

Instead of "how do we make another magnesium supplement," a company started asking something else entirely. “What if the answer wasn’t another thing to swallow? Could we make something better?

Their answer isn't a capsule or a powder. It's a bath soak, but not the bag of Epsom salts or jar of lavender salts you're picturing. Flewd's formulations use active levels of 3 forms of magnesium alongside nootropics, amino acids, omegas, minerals and essential vitamins, dissolved into a warm bath. Warm water immersion is one of the oldest, best-documented ways to unwind — ours just takes 15 minutes.

The result of these years of research & development? 15-minute formulas built with three forms of magnesium, designed to leverage warm water therapy and its documented benefits. One soak instead of five things to keep track of.

It's not a supplement. It's not
a meditation app. It's not another thing to remember to take every morning. It's just 15 minutes, once a week.

reset everything
sampler

The one for sleep. The one for the gut. The one for the headaches. The weighted blanket. The app. Five different things for what feels like one problem.

Simplify your stresscare for less with 12 award-winning magnesium soaks. Each formulated with 3 forms of magnesium plus nootropics, amino acids, omegas and essential minerals.

Magnesium, nootropics, aminos and vitamins
all in a 15-minute reset at 45% off.

$68.00

$125.00

Not yet sure you need this?

Take our 60-second quiz

START YOUR RESET

4.9/5.0 average rating · 400,000+ customers served

30-day Guarantee + Free Returns

30-day guarantee + Free Returns

The one for sleep. The one for the gut. The one for the headaches. The weighted blanket. The app. Five different things for what feels like one problem.

Magnesium, nootropics, aminos and vitamins
all in a 15-minute reset at 45% off.

Simplify your stresscare for less with 12 award-winning magnesium soaks. Each formulated with 3 forms of magnesium plus nootropics, amino acids, omegas and essential minerals.

reset everything
sampler

START YOUR RESET

4.9/5.0 average rating · 400,000+ customers served

$68.00

$125.00

Not yet sure you need this?

Take our 60-second quiz

30-day guarantee + Free Returns

The one for sleep. The one for the gut. The one for the headaches. The weighted blanket. The app. Five different things for what feels like one problem.

Magnesium, nootropics, aminos and vitamins
all in a 15-minute reset at 45% off.

Simplify your stresscare for less with 12 award-winning magnesium soaks. Each formulated with 3 forms of magnesium plus nootropics, amino acids, omegas and essential minerals.

reset everything
sampler

START YOUR RESET

4.9/5.0 average rating · 400,000+ customers served

$68.00

$125.00

Not yet sure you need this?

Take our 60-second quiz